(solution) 1. What are the problems that Kraft Australia would like to

(solution) 1. What are the problems that Kraft Australia would like to

1. What are the problems that Kraft Australia

would like to address?

2. What are the data available that can be used

for an analytics solution?

3. How can these data be used to identify how

the customers view and use Vegemite?

4. What are the possible solutions that can be

provided for Kraft Australia to help them

solve their problems?