Global. Repeat key words. Write a sentence that repeats key words to emphasize that commu- nication technology helps create a global society. Be specific or general. Be general instead of specific in writing a sentence that de-emphasizes the grade received on your chemistry final examination. Use format. Use format in a sentence to emphasize the number of students in your graduating class who will continue their education. Use mechanical means. Use mechanical means in a sentence to emphasize the importance of attending a business seminar on job interviews.