2. Read the case study, Surfparks LLC in Chapter 5 of the text. Answer the following: Does the executive summary describe the key elements needed in a business plan? Is the proposed offer well written, why or why not? What are the important marketing issues and competitive advantages? What recommendations would you offer to revise or enhance the plan? **700 minimum word count*** Textbook: Patterns of Entrepreneurship, 3nd Edition Jack M. Kaplan, Anthony C. Warren
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