Good morning, I need to get a research paper on General Motors for my business class. I wasn’t given how many pages but I need to ensure it includes all the bulletin points below. Please make sure to include the paper with resources using Style APA, the last tutor included on the paper but not within the manage sources. I would like to have a draft by this Friday, Sept. 16.
For this project, you?ll need to conduct research on the following components of your chosen
company:
(1) type of organization (e.g., public, private, legal entity type, etc.)
(2) organizational structure (e.g., age, size, officers, locations, etc.)
(3) strategic elements (e.g., mission, vision, core values, objectives, strategic direction, etc.)
(4) major products/services produced and/or marketed
(5) marketing strategies (targeted customers, differentiators, marketing communication efforts, etc.
(6) financial health and performance (based on annual reports, SEC filings, stock value, etc.)
(7) current issues (internal and external) facing the company and their strategies/plans to
address (based on information gleaned from annual reports, quarterly reports, press releases,
news articles, etc.)
(8) competitive threats/issues facing the company and their strategies/plans to address.
Good sources of information for your topic include the company?s latest annual report, the
company?s website, industry and trade associations and/or publications, financial analyst reports
(e.g., Hoovers), business news articles, etc.
(6) financial health and performance (based on annual reports, SEC filings, stock value,
Prepare a written report (a professional, business-like research paper) addressing each of the eight components listed above plus an additional component (section 9 of your report): how you(as a business student) view the company?s current situation ? how you think the company is doing compared to others within their industry? ? what are they doing right? ? what are they doing wrong? ? is the company positioned well for the future ? is the company going to be/remain successful ? etc.? Be sure to include visual aids (e.g., charts, tables, graphs, etc.)in your report, as appropriate, to explain your findings. Also be sure to format and present the report in a professional, business-like manner.
BUS 100: Introduction to Business
Individual Research Paper (IRP) Assignment Project Description
The purpose of this project is to assist you in learning more about the business organization and
operations of a particular company ? a company identified by your group (as part of your group
project work) as a competitor to your company. The company you research will be selected by you
in coordination with your group assignment team members.
For this project, you?ll need to conduct research on the following components of your chosen
company:
(1) type of organization (e.g., public, private, legal entity type, etc.)
(2) organizational structure (e.g., age, size, officers, locations, etc.)
(3) strategic elements (e.g., mission, vision, core values, objectives, strategic direction, etc.)
(4) major products/services produced and/or marketed
(5) marketing strategies (targeted customers, differentiators, marketing communication efforts,
etc.)
(6) financial health and performance (based on annual reports, SEC filings, stock value, etc.)
(7) current issues (internal and external) facing the company and their strategies/plans to
address (based on information gleaned from annual reports, quarterly reports, press releases,
news articles, etc.)
(8) competitive threats/issues facing the company and their strategies/plans to address.
Good sources of information for your topic include the company?s latest annual report, the
company?s website, industry and trade associations and/or publications, financial analyst reports
(e.g., Hoovers), business news articles, etc.
Project Deliverable
Prepare a written report (a professional, business-like research paper) addressing each of the
eight components listed above plus an additional component (section 9 of your report): how you
(as a business student) view the company?s current situation ? how you think the company
is doing compared to others within their industry? ? what are they doing right? ? what are
they doing wrong? ? is the company positioned well for the future ? is the company going
to be/remain successful ? etc.? Be sure to include visual aids (e.g., charts, tables, graphs, etc.)
in your report, as appropriate, to explain your findings. Also be sure to format and present the
report in a professional, business-like manner.